Seacoast designates $10,000 award donation to UCF K12 STEM outreach program
STUART, Fla. – April 18, 2018 -- FIS™ (NYSE: FIS), a global leader in financial services technology, recently named Seacoast Bank a 2018 FIS Impact Award winner.
The FIS Impact Awards are independently judged by leading industry analyst research group Celent. They are given each year to financial service industry organizations that have used FIS technology in innovative ways to better serve customers and deliver business impact.
Seacoast won in the Banking: Community Bank category for its innovative use of data analytics to optimize its customers’ banking experience. Based on data from its FIS core banking platform and advanced analytics software from SAS, Seacoast Bank’s Customer Lifetime Value (CLTV) data analytics program uses advanced machine learning and predictive modeling to derive insights about its customers. The insights are provided to front-line Seacoast Bank associates via visual, interactive web tools that help them identify and strengthen the bank’s relationship with its most valuable customers.
According to Robert Stillwell, Seacoast Bank Senior Vice President and Analytics Officer, CLTV has helped Seacoast enhance decision-making, improve marketing efforts, and optimize its branch network for growth.
“Having Seacoast customers respond to our CLTV strategy by giving us more of their business is really the best recognition we could hope for,” said Stillwell. “Even so, it’s tremendously gratifying to be recognized on a global scale by an industry leader like FIS.”
The FIS Foundation is making a $10,000 donation in Seacoast’s name and at Seacoast’s request to the University of Central Florida Foundation. The money will be used by the College of Engineering and Computer Science for its STEM outreach program that helps K12 students and mentors K12 teachers in the areas of science, technology, engineering and math.
About Seacoast Banking Corporation of Florida (NASDAQ: SBCF)
Seacoast Banking Corporation of Florida is one of the largest community banks headquartered in Florida with approximately $5.8 billion in assets and $4.6 billion in deposits as of December 31, 2017. The company provides integrated financial services including commercial and retail banking, wealth management, and mortgage services to customers through advanced banking solutions, 49 traditional branches of its locally branded, wholly owned subsidiary bank, Seacoast Bank, and seven commercial banking centers. Offices stretch from Fort Lauderdale, Boca Raton and West Palm Beach north through the Daytona Beach area, into Orlando and Central Florida and the adjacent Tampa market, and west to Okeechobee and surrounding counties. More information about the company is available at SeacoastBanking.com.
FIS is a global leader in financial services technology, with a focus on retail and institutional banking, payments, asset and wealth management, risk and compliance, and outsourcing solutions. Through the depth and breadth of our solutions portfolio, global capabilities and domain expertise, FIS serves more than 20,000 clients in over 130 countries. Headquartered in Jacksonville, Fla., FIS employs more than 53,000 people worldwide and holds leadership positions in payment processing, financial software and banking solutions. Providing software, services and outsourcing of the technology that empowers the financial world, FIS is a Fortune 500 company and is a member of Standard & Poor’s 500® Index. For more information about FIS, visit www.fisglobal.com.